From Silk Stockings to Soldiers: The Forgotten History of Noe-Equl, Princess Royal, and 12th & Bern Streets
For much of the 20th century, Lesher’s Hotel stood as a well-known landmark along the Pottsville Pike in what is now Muhlenberg Township, adjacent to the Reading Crest Avenue intersection, serving both local residents and travelers heading north out of Reading. Long before [...]
The Hyde Park Bedding Company, a long-standing fixture of the Berks County industrial landscape, evolved from a modest machine shop into a nationally recognized manufacturer of high-quality mattresses. Its history is a testament to local entrepreneurship, wartime adaptability, and family stewardship. Founding and [...]
In the early decades of the twentieth century, Reading was a city in motion—industrial, crowded, and increasingly conscious of how its streets functioned not only as conduits for traffic, but as shared public spaces. Long before modern redevelopment plans or branding campaigns, Reading’s [...]
Long before Christmas lights became a seasonal expectation in Reading, North Ninth Street merchants made illumination a statement of survival, pride, and identity. The glow that once stretched from Penn Street northward was not decorative excess—it was the visible result of decades of [...]
For decades, Reading stood proudly as the Outlet Capital of the World—a destination so unique that millions of shoppers traveled here for bargains they couldn’t find anywhere else. Bus tours packed the parking lots. Industrial buildings buzzed with activity. And the VF Outlet [...]
This story holds special meaning for me—for Joseph’s was where my mother brought me each year to be outfitted for the new school year at St. Joseph’s School, and throughout the seasons for whatever clothing I needed. In many ways, Joseph’s is woven [...]
There's something magical about biting into a perfectly crisp, salt-dusted pretzel. That satisfying crunch, that unmistakable flavor—it's a taste that connects us to centuries of tradition. And if you've ever enjoyed a Tom Sturgis pretzel, you've tasted a piece of American history that [...]
For most of the 20th century, if you lived near 105 W. Lancaster Avenue in Shillington, Pennsylvania, you had a reliable constant: Seiger's Variety Store would be there when you needed it. Late at night, early on Sunday mornings, holidays when everything else [...]
If you grew up in Berks County, you’ve probably heard it your whole life: Reading is the Pretzel Capital of the World. It’s on souvenir buttons, it’s in old Chamber of Commerce brochures, it’s in the way people from out of town talk [...]