State of the City: Progress, Challenges, and Future Vision for Reading, PA

Mayor Eddie Moran’s most recent State of the City Address, given at the Redner’s Event Center on January 30, 2025, emphasized Reading, Pennsylvania’s ongoing progress in infrastructure, community development, economic growth, and public safety. The address showcased the city’s achievements, ongoing challenges, and ambitious plans for the future.

Public Safety and Community Engagement

One of the most notable successes of the past year has been the 21% reduction in Part A crimes and a 9% decrease in motor vehicle deaths. The Reading Police Department played a crucial role in achieving these milestones by implementing new community engagement strategies, including public roll calls, park and walk programs, and the introduction of new surveillance technology like the Skyline Drive camera system. Additionally, the department welcomed its first female Deputy Chief, Luz Shade, marking a significant step toward leadership diversity.

The Reading Fire Department also had a busy year, responding to over 26,000 emergency calls and successfully saving $1.7 million in property. The addition of the 9th and Marion fire station further enhanced emergency response capabilities.

Skyline Drive Camera System: Enhancing Safety

A key investment in public safety is the $500,000 Skyline Drive camera system, designed to improve surveillance, enhance crime deterrence, and support emergency response efforts. The system will include 55 high-resolution cameras strategically placed at 11 locations along Skyline Drive, an area frequently visited by residents and tourists for its scenic views but historically prone to safety concerns.

These cameras will provide real-time monitoring and high-definition video feeds to law enforcement, increasing their ability to respond swiftly to incidents and gather crucial evidence when needed. This initiative aligns with Reading’s broader smart city infrastructure plan, leveraging modern technology to make the community safer and more connected.

Additionally, this system will work in coordination with existing public safety technology, such as license plate recognition (LPR) cameras and expanded street surveillance throughout the city. Mayor Moran emphasized that this initiative aligns with Reading’s broader vision of a smart city infrastructure, leveraging modern technology to make the community safer and more connected.

Other Public Safety Initiatives

In addition to the Skyline Drive cameras, the Reading Police Department removed over 180 illegal firearms from the streets and conducted 3,201 directed patrols in high-crime areas.

Infrastructure and Sustainability

Reading’s infrastructure development has remained a top priority. Mayor Moran highlighted the city’s efforts in road maintenance, park improvements, and ADA-compliant ramp installations to enhance accessibility. Notable projects included the revitalization of Centre Park, the Baer Park splash pad, and the South Sixth Street Skate Park.

Environmental sustainability was another key focus, with improvements to the wastewater treatment plant, removal of the Bushong Mill Dam, and energy-efficient upgrades like LED lighting and solar panel installations.

Revitalization of Center Park

A major highlight of the address was the revitalization of Centre Park, a project that began as a community vision spearheaded by the Center Park Historic District Association. The city invested $1 million in construction efforts to enhance the park, ensuring it remains a vibrant public space for residents and visitors.

The revitalization project included landscaping improvements, new seating areas, upgraded pathways, and enhanced lighting, making the park more accessible and inviting. The project was recently recognized as one of the top building and construction projects in the Lehigh Valley, underscoring the importance of public investment in green spaces and community gathering areas.

Mayor Moran emphasized that investing in parks and public spaces strengthens neighborhoods by creating safe, welcoming environments that bring the community together.

GESA Energy Efficiency Project: A Commitment to Sustainability

One of the most transformative projects in Reading’s sustainability and energy conservation strategy is the $2.4 million GESA Energy Efficiency Project. This initiative is designed to modernize city infrastructure, reduce energy costs, and support Reading’s long-term commitment to renewable energy.

Key components of the GESA Energy Efficiency Project include:

• Installation of LED street lighting citywide – This transition to LED lighting will not only provide brighter, safer streets but also reduce electricity consumption and lower the city’s overall carbon footprint.
• Deployment of solar panels on municipal buildings – Solar energy systems will be installed on key public buildings, allowing the city to generate clean energy and cut long-term electricity expenses.
• HVAC upgrades for City Hall and other municipal buildings – Modern, energy-efficient heating and cooling systems will replace outdated models, improving indoor air quality, reducing operational costs, and making city offices more sustainable.
• Water conservation measures – The project includes the installation of low-flow fixtures and water-saving technologies in public facilities to reduce water waste and promote environmental responsibility.

This energy efficiency project is a key step in Reading’s goal to achieve 100% renewable energy by 2050. Mayor Moran emphasized that these investments will not only save taxpayers money through lower energy costs but also position Reading as a leader in municipal sustainability.

Exciting New Recreation Projects: Outdoor Ice Skating Rink & 11th and Pike Gymnasium Replacement

One of the biggest announcements of the address was the development of an outdoor ice skating rink, a project that will bring a new recreational attraction to the city. The initiative is part of Reading’s commitment to expanding public recreation options and fostering community engagement year-round. The project is backed by $800,000 in funding, ensuring that residents will have a new space to enjoy ice skating during the colder months.

Mayor Moran’s enthusiasm for the rink was evident, emphasizing its potential to become a winter staple for families and visitors alike. This addition complements other recreation investments, such as the Hillside Splash Pad Project and upgrades to various parks across the city.

Additionally, the city is making a major investment in replacing the 11th and Pike Gymnasium, a critical facility for youth and community activities. With strong support from federal partners, particularly Congresswoman Chrissy Houlahan, this project will provide an upgraded, modern gymnasium for the Reading Recreation Commission, ensuring that local youth have access to safe, high-quality athletic and educational programs. This initiative underscores the city’s commitment to fostering positive youth engagement and active lifestyles.

Economic Growth and Downtown Revitalization

The city has actively fostered economic growth through small business support and downtown revitalization efforts. With no property tax increases for the past five years, Reading has successfully maintained fiscal stability while driving investment. The city’s general fund revenues reached $109 million, providing a solid foundation for continued economic development.

Key projects included a $4.5 million investment in the Reading Event Center and a $2.3 million investment in the Reading Skate Park. Downtown events such as First Friday block parties and the Reading Roots series have brought new energy to the city, boosting local businesses and entertainment.

One of the city’s most ambitious projects is the restoration of passenger rail service to downtown Reading, a move expected to transform regional connectivity and economic opportunities. This initiative, led by the Schuylkill River Passenger Rail Authority, aims to attract new investments and enhance accessibility.

Affordable Housing and Community Development

Addressing the need for affordable housing, Mayor Moran’s administration has committed to delivering 500 new housing units by 2026. The city has also focused on lead hazard abatement programs and property maintenance efforts to ensure safe and sustainable living conditions for residents.

Funding for nonprofit organizations such as the Hope Rescue Mission, Opportunity House, and the Latino Chamber of Commerce reflects Reading’s commitment to supporting vulnerable populations.

City Revitalization and Improvement Zone (CRIZ): Transforming Economic Growth

A major economic development initiative in Reading is the City Revitalization and Improvement Zone (CRIZ), a state-designated program that allows tax revenues to be reinvested into the city to attract investment, spur job creation, and revitalize underutilized properties.

Key Priorities for CRIZ:

• Downtown Redevelopment: Attracting new businesses, restaurants, and entertainment venues to revitalize Penn Street and surrounding areas.
• Infrastructure Investments: Modernizing roads, public spaces, and transportation networks to support economic growth.
• Small Business Expansion: Offering financial incentives and resources to help local entrepreneurs thrive.
• Historic Preservation and Adaptive Reuse: Encouraging the restoration of historic buildings and their transformation into vibrant commercial or residential spaces.

With the CRIZ initiative in place, Reading is poised to become a hub for innovation, commerce, and urban renewal in the coming years.

Empowering the Community: The Role of the Reading Public Library

The Reading Public Library continues to serve as a hub for literacy, education, and digital access, providing essential resources to residents of all ages.

Expanding Digital Literacy and Workforce Development

One of the most impactful initiatives of the past year was the expansion of the Digital Literacy Navigator Program, which assists residents in navigating the digital world, applying for jobs, and accessing government services. This program has been especially beneficial to seniors, job seekers, and individuals without reliable access to technology.

In 2024, the library replaced 53 outdated public computers across its branches, enabling over 53,500 computer sessions for residents. These upgrades empower individuals to apply for jobs, complete schoolwork, and connect with vital online resources.

Community Programming and Educational Support

The Reading Public Library has also expanded its programming to better serve the community, hosting 633 events in 2024, which drew more than 8,000 attendees. These events include:

• STEM workshops for children, introducing young learners to science, technology, engineering, and math.
• Spanish-language literacy programs, supporting bilingual education and literacy development.
• Career readiness workshops, including resume-building sessions, job interview training, and small business seminars.
• Summer reading programs, designed to engage children and prevent learning loss while school is out.

Library Modernization Efforts

To better meet the needs of the community, the city invested in modernizing the library’s infrastructure and resources. The upgrades included:

• Facility improvements to create more welcoming, accessible spaces for visitors.
• Expanded book collections and digital resources, ensuring that residents have access to the latest materials in multiple languages and formats.
• Increased partnerships with local schools and organizations, allowing students and educators to utilize library resources for research, learning, and enrichment.

Mayor Moran emphasized the importance of the library as a center for lifelong learning, workforce development, and civic engagement.

Expanding Opportunities: The Summer Youth Employment Program

Investing in future generations remains a cornerstone of Reading’s long-term vision, and one of the city’s most impactful initiatives is the Mayor’s Summer Youth Employment Program (SYEP).

Launched as a personal initiative by Mayor Moran, the program is designed to empower Reading’s youth by providing meaningful work experience, leadership development, and career exposure. In 2024, the program welcomed 52 young participants, offering them hands-on job training and mentorship across various city departments, local businesses, and nonprofit organizations.

Key Features of the Program:

• Real-World Work Experience: Youth participants work in city government offices, community organizations, local businesses, and educational institutions, gaining practical skills applicable to future careers.
• Skill Development: Workshops on resume writing, financial literacy, time management, and workplace etiquette help students prepare for long-term professional success.
• Post-Secondary Exposure: The program provides college and vocational training opportunities, introducing students to career pathways they may not have previously considered.
• Civic Engagement: Participants work on community projects, assist in city events, and contribute to revitalization efforts, instilling a sense of pride and responsibility for their hometown.

Mayor Moran emphasized the importance of providing young people with opportunities to succeed.

The program’s success is evident, with several past participants securing long-term employment within the city workforce, local businesses, and community organizations. As Reading continues to invest in its young leaders, the city remains committed to expanding the program to reach even more students in the coming years.

Community and Cultural Events Driving Downtown Revitalization

Reading has experienced a resurgence in cultural and social events, particularly through downtown revitalization efforts. Mayor Moran highlighted the success of several major events that have strengthened community bonds, boosted local businesses, and provided opportunities for residents to celebrate Reading’s diverse culture.

Reading First Friday Block Parties

The Reading First Friday Block Parties have become a staple downtown event, drawing thousands of residents each month to celebrate local art, music, and food. These events feature live performances, street vendors, family-friendly activities, and food trucks, turning downtown Reading into a lively gathering space.

The block parties provide an opportunity for small businesses, artists, and entrepreneurs to showcase their work, creating an economic boost for the city. The Mayor emphasized that these events foster civic pride and bring people together in a vibrant and energetic environment.

Reading Roots Series

The Reading Roots Series is another successful downtown initiative that highlights local talent, food, and culture. This social night market event, held in collaboration with the Downtown Reading Improvement District, the GoggleWorks Center for the Arts, and the Penn Street Market, brings musicians, artisans, and food vendors together to create a festival-like atmosphere.

The series has grown in popularity, offering live music, interactive art exhibits, and farm-to-table food offerings. Mayor Moran noted that these events celebrate the city’s rich cultural diversity while revitalizing downtown spaces, making them a destination for residents and visitors alike.

Latino Chamber of Commerce Annual Puerto Rican Day Parade and Festival

One of the city’s largest and most celebrated cultural events is the Latino Chamber of Commerce’s Annual Puerto Rican Day Parade and Festival. This event attracts approximately 10,000 visitors each year, turning the streets of Reading into a sea of red, white, and blue—the colors of the Puerto Rican flag.

The parade features traditional music, dancers, cultural performances, and decorated floats, honoring Puerto Rican heritage and contributions to the city. The festival that follows offers authentic Puerto Rican cuisine, live salsa and reggaeton performances, and cultural exhibits, creating an immersive experience for attendees.

Mayor Moran emphasized the significance of this festival, stating that it not only strengthens Reading’s Latino community but also fosters greater cultural understanding and appreciation throughout the city.

Annual Community Events Strengthening Tradition and Civic Pride

Reading is home to several signature events that foster community engagement, historical remembrance, and holiday celebrations.

Mayor’s Halloween on Penn

Each October, Mayor’s Halloween on Penn transforms Penn Street into a vibrant Halloween festival, welcoming children and families for an evening of safe trick-or-treating, costume contests, pumpkin decorating, and live entertainment. Local businesses, community organizations, and city departments come together to provide candy, interactive games, and themed activities. The event has grown significantly, providing a fun and safe way for families to celebrate Halloween in the heart of the city.

City Holiday Parade and Tree Lighting Ceremony

The Reading City Holiday Parade is a cherished annual tradition that marks the official start of the holiday season. The parade features festive floats, marching bands, dance troupes, and local organizations, spreading holiday cheer throughout downtown Reading. Families line the streets to watch Santa Claus arrive in grand style, kicking off the season of joy and togetherness.

Following the parade, the City Tree Lighting Ceremony takes place, where Reading’s official Christmas tree is illuminated in a grand celebration. The event includes live music, holiday performances, and hot cocoa stations, bringing the community together in a festive and heartwarming experience.

Memorial Lighting in Collaboration with the Jewish Federation

In partnership with the Jewish Federation of Reading/Berks, the city hosts the Memorial Lighting Ceremony, a meaningful event dedicated to honoring the lives lost during the Holocaust and other significant historical tragedies. The ceremony includes prayers, reflections, and the lighting of candles, ensuring that the lessons of history are preserved and shared with future generations. Mayor Moran emphasized the importance of cultural and interfaith unity, reinforcing Reading’s commitment to inclusivity and remembrance.

World War II Parade and Mid-Atlantic Air Museum Collaboration

Each year, Reading is proud to host the World War II Parade, which serves as the official kickoff to the Mid-Atlantic Air Museum’s World War II Weekend Celebration. The parade features historic military vehicles, re-enactors in period uniforms, veterans, and local organizations paying tribute to the Greatest Generation.

The WWII Weekend, held at the Mid-Atlantic Air Museum, is one of the largest historical reenactment events in the country, drawing thousands of visitors to experience WWII-era aircraft, living history camps, and interactive exhibits. Mayor Moran emphasized that Reading’s commitment to honoring veterans and preserving military history remains a core part of the city’s cultural fabric.

Strategic Use of ARPA Funding to Support Nonprofit Organizations

A major component of Reading’s community investment strategy has been the targeted use of American Rescue Plan Act (ARPA) funds to support nonprofit organizations that provide critical services to residents. Mayor Moran emphasized that these investments go beyond infrastructure and public works—they directly support the people of Reading, ensuring that families, small businesses, and vulnerable populations have the resources they need to thrive.

Key ARPA-funded initiatives include:

• $500,000 for the Hope Rescue Mission to support the creation of the Lighthouse Women’s Shelter, which provides a safe haven for women and children experiencing homelessness.
• $200,000 for the Opportunity House to expand its men’s shelter and dayroom, increasing its capacity to serve individuals facing housing insecurity.
• $500,000 for Helping Harvest to expand food distribution services, including the development of a commercial community kitchen in downtown Reading, ensuring more residents have access to fresh, nutritious meals.
• $200,000 for the Latino Chamber of Commerce, which supports Spanish-speaking small business owners by providing workforce development and career training programs.
• $400,000 for Berks Community Health Center to acquire a site in Oakbrook, expanding healthcare services for low-income and underserved residents.
• $125,000 for New Journey Community Outreach to purchase commercial refrigerators, allowing the organization to store and distribute fresh food to families in need.
• $100,000 for the Salvation Army to repair HVAC systems, ensuring that their facility remains safe, welcoming, and fully operational.
• $1 million for FINANTA (formerly Community First Fund) to create a credit union serving low-income and unbanked populations, improving financial access and economic empowerment.

In addition to these nonprofit investments, ARPA funds have been instrumental in supporting small businesses. A total of 47 small businesses received ARPA grants ranging from $25,000 to $50,000, helping them recover from pandemic-related losses, expand operations, and create jobs. As of 2024, 23 of these projects were completed, with an additional 24 projects set for completion by June 2025. The city has assigned dedicated staff to work closely with these businesses, ensuring they receive the tools, resources, and guidance needed to succeed.

“These ARPA investments are not just about funding,” Mayor Moran stated. “They are about uplifting our people, strengthening our neighborhoods, and building a resilient Reading for the future.”

Looking Ahead

Mayor Moran concluded the address with a call to action, emphasizing unity and shared responsibility in shaping Reading’s future.

With initiatives like the CRIZ program, public safety investments, library modernization, youth employment programs, and community events, Reading is poised for long-term success and sustainable growth.

“Together, we are building a stronger, more prosperous Reading—one that is ready for the future.”